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Showing posts from September, 2017

Ad sense

off late an advertisement went on air of a famous job portal, mocking designation hierarchy through manipulating jargon CEO and they made it career enhancement officer. Although manipulation and degradation of organizational structure and it's terminology is not new. Way back when a steep slow down of sales of intangible products triggered. Research groups were designated the responsibility to find the reasons of this down fall. Since the major contribution of sales lead of these tangible products were generated through cold calls and people had fed up attending these pesky calls searching for sales prospective. Unlike today TRAI has not been given more teeth to curb on such calls and call blocking was not a great feasible solution as every time the sales person calls from a new number and the telecom companies use to sell users data to these marketing companies like insurance and real state. Undoubtedly they still do up to certain extents. Moreover it portrayed a wrong image of

Winds from the west

Though I am not quite a movie buff but off late a series of Hollywood flicks draw my attention of the changing pattern of the film making. If I ask you what is so different in Hollywood and rest of the movie industries, you probably would have umpteenth reasons to advocate it but this time it is not about producer, directors, actors or cinematography but the heart robbed story line. Missed you already, seven pound, the fault in our Stars and concussion were the flicks that changed the entire equation of the industry,  forget about the whooping collections of overrated movies like bahubali and kabaali alone. Bahubali was a hit because of typical mythological blend story line where as before kabaali there were list of movies of Rajnikant which actually did not go well. And with the dwindling collection of Rajni anna's movies, the followers decided to gift Anna by making Kabaali super hit. Unfortunately where in the rest of the industries only collection is the parameter of success